How UX & UI Create Content Narrative: Michaela Tedore (Netflix)

How UX & UI Create a Narrative Around Content: Michaela Tedore (Netflix)


Watch this fascinating insight into Storytelling UX & UI by Product & Mortion Design Lead at Netflix, Michaela Tedore.

 

‘How to Create a Narrative around Content’

Michaela Tedore – Product & Motion Design Lead – Netflix

With thousands of titles at your fingertips, choosing a movie to watch, or finding your next binge, can feel overwhelming. The product design team at Netflix works in collaboration with creative asset production, data science and customer insights teams to create the most compelling product experience possible. Their goal is to deliver the perfect piece of content, at the right time, in the right format to over 100M members in 190 countries, making the choice of what to watch effortless.

Michaela was speaking at 2018’s UX LIVE.
 


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