Website cookies and similar technologies
Terminology to help you understand cookies
Browser Cookies. A cookie is a small file placed on a computer hard drive. Web browsers can be configured to restrict or entirely block cookies, to configure cookie notification settings and/or to delete cookies already present on the browser or device. Please see “Cookies control and disabling cookies” below for more information.
First and Third-party Cookies. First-party cookies are cookies set by our website, i.e. the website displayed in your URL window. Third-party cookies are cookies that are set by a domain other than our website. We may use third parties’ cookies and these third parties may include, for example, advertising networks and providers of external services like web traffic analysis services. Please see our cookies table for more information.
Session Cookies and Persistent Cookies. A “session” cookie lasts for a single browser session only and is deleted when the user closes the web browser. Session cookies allow website operators to link the actions of a user during a browser session. A “persistent” cookie remains on the user’s device even while powered off until it expires or is deleted. A persistent cookie will be reactivated when a user returns to the website which posted the cookie. We use persistent cookies to help customize your web experience when you return to a web page or our website.
Web Beacons. Pages in our service will contain small electronic files known as Web Beacons (also referred to as clear gifs, pixel tags and single-pixel gifs). Web beacons differ from cookies in that the information is not stored on your hard drive, but invisibly embedded on web pages or in email. Web beacons permit us to track online movements of web users, for example: to count users who have visited those pages or opened an e-mail and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity). This enables Tech Circus to provide a website experience more tailored to our users’ preferences and interests.
We also use social media buttons and/or plugins on our website that allow you to connect with your social network in various ways. For these to work cookies will be set through our website which may be used to enhance your profile on their site or contribute to the data they hold for various purposes outlined in their respective privacy policies.
Cookies control and disabling cookies
Controlling cookies through your browser settings
You can prevent the setting of cookies in your browser settings:
Google Chrome: https://support.google.com/chrome/answer/95647
Use of Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the ‘cookie’ data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network. On behalf of us, Google will use the information generated by the cookies for the purpose of evaluating the use of our website, compiling reports on website activity providing us with these reports for analytical purposes.
Google may transfer this information to third parties in case of a statutory obligation or if a third party processes data on behalf of Google. Under no circumstances, Google will combine or associate your IP address with other data stored at Google.
To inform, optimise and serve ads based on past visits to our website we utilize Google Analytics to implement a specific feature called remarketing. Remarketing is a feature of Google’s AdWords that allows us to optimize the delivery of ad content specifically targeted to a visitor’s interests based upon previous interactions with our website. For more information about remarketing lists please visit: https://support.google.com/analytics/answer/2611268
Should you not wish to receive user-based advertising from Google, you can de-activate the display of adverts with the assistance of the advertising settings of Google. For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://www.google.com/intl/en/policies/privacy/
You may also opt-out of Google Analytics for display advertising at https://www.google.com/settings/ads
Use of Google AdWords
In order to increase awareness of our services, we use Google AdWords adverts and use conversion tracking and the Google Tag Manager within the framework of this, for the purpose of personalised online advertising which is tailored to interests and location. The option of anonymising the IP address is by an internal setting in Google Tag Manager, which cannot be viewed in the source of this website.
Use of Facebook Remarketing & Custom Audiences
Using the previously mentioned web beacons (FB Pixel), we tailor advertisements to you on the Facebook platform using the cookie data obtained from the use of our Service.
Custom Audience Pixel, a service of Facebook Inc., (1601 S. California Ave, Palo Alto, CA 94304, USA), is a small piece of Java script code which we have integrated into all of our websites. This piece of code provides a number of functions for the sending of application specific events and user defined data to Facebook. We use Custom Audience pixels in order to record information concerning the way in which visitors use our website. This pixel records and provides Facebook with information concerning the browser setting of the user, a hashed version of the Facebook ID and the URL which is being visited. Each Facebook user thus possesses a clear and device-independent Facebook ID, whereby it is possible to address the user via more than one device on the social network Facebook and to recognise him or her, so that we can target our visitors again for advertising purposes by means of Facebook adverts. After 90 days, the user information is deleted until the visitor accesses our website again. Therefore, no personal information is disclosed to Tech Circus in relation to the individual website visitors and we can only solicit website customer target groups once the target customer group has reached a critical mass in terms of numbers. Further information concerning Facebook and its private sphere settings above and beyond the details set out can be found in the Data Policy and the Terms of Service of Facebook Inc.
You can learn more about interest-based advertising from Facebook by visiting this page: https://www.facebook.com/help/164968693837950
To opt-out from Facebook’s interest-based ads follow these instructions from Facebook: https://www.facebook.com/help/568137493302217
Facebook adheres to the Self-Regulatory Principles for Online Behavioral Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA https://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada https://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europehttps://www.youronlinechoices.eu/, or opt-out using your mobile device settings.
For more information on the privacy practices of Facebook, please visit Facebook’s Data Policy: https://www.facebook.com/privacy/explanation
You can download a table of the cookies we use here.
Thank you for reading our Cookie Notice. If you have any queries concerning our use of your personal information, please email us at email@example.com.